Editorial intention
The thinking behind an editorial image.
Begin with a brief, a complete reference and a clear account of your creative role.
THE STUDY NOTES
Read for a more
considered question.
Original readings explore the thinking around a creative brief, individual consultation and the presentation of work. They are discussion resources, not practical procedures or assessment specifications.
3 study notes
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Consultation & occasion
An occasion look begins with context.
Connect a creative direction with the person, the brief and the actual learning arrangements.
Portfolio & credit
Build a portfolio with an argument.
Select work that makes intention, authorship and development understandable.
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